![]() ![]() ![]() First, we didn’t find our product market fit right away and had to pivot the product, team, and business. There were some struggles, as with all startups. I’m sure you wouldn’t say it’s been obstacle free, but so far would you say the journey have been a fairly smooth road? Today, as CEO of MyTime, I lead my team to provide the best full-service suite for franchises and multi-location enterprises across many different verticals - from pet grooming to beauty salons to the County of Los Angeles itself! You can’t get a marriage license in LA without MyTime! After gaining the trust of multi-location companies like Petco, in which we worked with over 1,300 stores, we developed into a true enterprise system. My team and I designed our software from the bottom up based on customer needs. While Redbeacon was more focused on lead generation, I was excited to create a software that was more of a destination, “one-stop” product. Shortly after, I founded MyTime, which was a very organic process. My team had grown to over 20 employees before Redbeacon was acquired by The Home Depot in January 2012. Soon after we launched, we won the top prize at the 2009 TechCrunch50 Conference and the Business Insider Startup2010 competition, and then went on to raise $7.4 million in venture capital. Redbeacon was a website and mobile app to easily compare prices, ratings and appointment availability for home service providers. It didn’t take long to realize that I wanted to try my hand at being an entrepreneur and start my own technology company, which I did in 2009. It really opened my eyes to how quickly the internet was transforming retail as we know it today.Īfter gaining my MBA from Harvard Business School, I worked in product management at Google and learned firsthand how to build game-changing web and mobile applications used by billions of people. I was particularly interested in the nascent field of ecommerce, so I took a job as Director of Strategy at Buy.com in Aliso Viejo. What can you tell us about your story?Īfter graduating from Duke University with a BA in Economics and Public Policy Studies, I worked at a management consulting company McKinsey & Company, in DTLA, getting a first-hand view of how companies were incorporating the internet into their strategy and operations. Hi Ethan, so excited to have you with us today. Today we’d like to introduce you to Ethan Anderson. ![]()
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